GEOLUX, the albedo-boosting geosynthetic developed by SOLMAX, is installed beneath bifacial modules to maximize the performance of the rear side by increasing ground reflectivity. Image: SOLMAX.
SOLMAX’s GEOLUX® boosts bifacial PV performance by increasing back-side irradiance
Solmax, a global leader in geosynthetics, has expanded into the solar sector with GEOLUX: a reflective ground cover designed to boost the performance of bifacial PV plants. By increasing ground albedo to up to 75%, GEOLUX enhances energy yield and improves project economics. More information can be found here.
To secure a strong and credible position in the competitive PV market, Solmax turned to PVRADAR for technical support. The goal: to bridge the gap between their expertise in geosynthetics and the complex technical demands of the solar industry, ensuring they could communicate the value of GEOLUX with confidence and precision.
PVRADAR’s tailored sales platform empowering Solmax with techno-economic precision
The solution developed by PVRADAR consists of a sales platform that allows Solmax to position itself as a technically trusted partner in the solar industry. The platform enables Solmax team to deliver instant techno-economic evaluations for projects worldwide, helping clients make fast, informed decisions backed by transparent and accurate data.
Screenshot from SOLMAX’s sales platform showing a detailed analysis of bifacial gain under three conditions: monofacial modules, natural ground albedo, and enhanced albedo using GEOLUX.
In a few clicks, Solmax can:
- Estimate the lifetime value of albedo enhancement for any project.
- Identify opportunities where GEOLUX offers the greatest energy and financial benefits.
- Maximize economic potential by tailoring technical parameters to each project’s unique characteristics.
- Build confidence with investors and clients through clear, precise assessments.
- Support sales conversations with live benefit simulations or automated PDF reports.


Douglas Sutherland
Business Development Manager

Built on advanced simulation expertise and seamless data integration
Solmax’s position in the PV industry is backed by the technical expertise from PVRADAR. Behind the platform’s intuitive interface lies a powerful simulation engine designed to deliver precise, data-backed insights.
PVRADAR’s co-founders Thore Müller (left) and Konstantin Pogorelov (right) reviewing SOLMAX’s Sales Platform with Douglas Sutherland, Business Development Manager at Solmax.
The platform accurately models energy yield, accounting for bifacial gain and clipping losses, to provide a reliable estimation of the impact of high-albedo material adoption. It automatically retrieves albedo data from NASA MODIS satellites, eliminating time-consuming processes and ensuring accuracy.
Users can easily compare monofacial systems, natural ground, and enhanced albedo scenarios, making it simple to quantify the energy gains and justify technical decisions with confidence.


Franco Clandestino
Head of Product & Co-Founder
PVRADAR’s appraoch is recognized by the IEA-PVPS Taks 13
The report "Best Practices for the Optimization of Bifacial Photovoltaic Tracking Systems", updated in late 2024, was developed by the International Energy Agency PVPS Task 13 to provide comprehensive guidelines for designing and constructing high-quality photovoltaic systems that ensure reliability and financial viability.
The methodology provided for Solmax is based on the same validated approach used in the latest IEA PVPS Task 13 report, which focuses on improving the performance and reliability of bifacial PV systems globally. This leading international initiative also benefited from PVRADAR’s modeling capabilities, reinforcing the technical strength of PVRADAR’s solutions and demonstrating their alignment with industry standards. More information can be found here.
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